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MarTech
Automating Exchange of Product Information for a Digital Future
Magdalena Pyszkowski, Global Head of Market Management, Knauf Insulation-
How Modern Marketing leverages Marketing Technology to boost Growth and Customer Value
Kevin Brown, Head of Marketing Technology at LeasePlan
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How Enterprise SEO Technology Helps Deliver a Successful Digital Shopper Experience
Shaun Brown, SVP - Managing Dir & NA Shopper Marketing Discipline at Momentum Worldwide, Momentum Worldwide
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How To Build an Effective Content Strategy Others Will Envy
David Partain, Senior Vice President | Head of Marketing, Northern Trust
2021 Business and Tech Predictions
Peter Tsai, Senior Tech Analyst, Spiceworks Ziff DavisGetting Around the Marketing World
Kobi Ben Meir, Director of Marketing, Yalber-
Automating the Customer Journey - Busting the Myth of All or Nothing
Martin Coady, Executive Director, Marketing Technology, VMLY&R
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The Rise of the Machines: Where Does the Person Stop and the Machine Start?
Michael R. Solomon, Professor of Marketing, Saint Joseph’s University
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Why Invest in the Customer Experience?
Lisa Bowen, Vice President of Marketing, PharMerica
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Thinking out-of-the-box to launch business beyond borders
Bill Bass, Chief Marketing Officer; And Kara Lawson, Senior Director Ecommerce, FULLBEAUTY Brands
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Selection and Alignment of Marketing Automation with Business Goals
Tim Wagner, SVP & CMO, Envoy Mortgage
Time for Healthcare to Open the
Marci Sindell, CMO and Senior Vice President of External Affairs, Atrius Health And Alli Chandra, Senior Manager, Consulting Service, AVIA and Jason Lineen, Senior Vice President, Consulting Practice Leader, AVIA-
Expressing Your Brand in the Age of MarTech: Challenges and Opportunities
Dawn Lerman, Ph.D. Professor of Marketing and Executive Director, Center for Positive Marketing, Fordham University and Author of The Language of Branding: Theories, Strategies and Tactics
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Do Consumers Want MarTech?
Michael R. Solomon, Ph.D, Professor of Marketing, Saint Joseph’s University
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When Did Martech Get So Complex and How Ecosystem Thinking Can Help Fix It?
Richard George, Global Head, Digital, User Experience and Marketing Technology, Refinitiv
Data Helps Companies Keep Pace with Consumer Expectations
Scott Horn, CMO, [24]7.aiEnterprise Mobility
Will Cohen, Founder and CEO, Top, Inc.-
Looking Past the Trends: Why Value Lies in the Convergence of Technology
Steve Betts, Senior Vice President and Chief Information Officer, Blue Cross and Blue Shield and Health Care Service Corporation
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Training as Agile as Technology: A Business Requirement
Milind Gurjar, Senior Director & General Manager, Cisco
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The Nuances of Marketing
Dee Hadley, CMO, UNO Restaurants
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Marketing Disruption: Role of the CIO
Shirish Lal, COO and CTO, Harte Hanks
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How Tech is Changing Just About Everything in Marketing
David Roman, SVP & CMO, Lenovo
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Rethinking the Value of Marketing Expertise
Warren Zenna, EVP & MD, Havas Media Group